This privacy policy sets out how we uses and protects any information that you give us when you use this website.
We are committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement.
We may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes.
What we collect
We may collect the following information:
- name and job title
- contact information including email address
- demographic information such as postcode, preferences and interests
- other information relevant to customer surveys and/or offers
What we do with the information we gather
We require this information to understand your needs and provide you with a better service, and in particular for the following reasons:
- Internal record keeping.
- We may use the information to improve our products and services.
- We may periodically send promotional emails about new products, special offers or other information which we think you may find interesting using the email address which you have provided.
- From time to time, we may also use your information to contact you for market research purposes. We may contact you by email, phone, fax or mail. We may use the information to customise the website according to your interests.
Security
We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.
How we use cookies
A cookie is a small file which asks permission to be placed on your computer's hard drive. Once you agree, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.
We use traffic log cookies to identify which pages are being used. This helps us analyse data about webpage traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system.
Overall, cookies help us provide you with a better website by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.
You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.
Links to other websites
Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.
Controlling your personal information
You may choose to restrict the collection or use of your personal information in the following ways:
- whenever you are asked to fill in a form on the website, look for the box that you can click to indicate that you do not want the information to be used by anybody for direct marketing purposes
- if you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time by writing to or emailing us.
We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so. We may use your personal information to send you promotional information about third parties which we think you may find interesting if you tell us that you wish this to happen.
If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible at the above address. We will promptly correct any information found to be incorrect.
By using 'green' terms without backing them up, you are participating in greenwashing. Greenwashing is widespread and easy to succumb to. Whether it is labelling a plastic cling-wrap 'degradable' when it will actually degrade into smaller pieces of plastic, or labelling a light-bulb 'eco-friendly' with nothing to support that, we have all seen instances of greenwashing in our daily lives. But why do cafes and other food suppliers need to care? Well, businesses in the food industry can fall into the trap of greenwashing, too. It might be the produce packaging that, like the cling-wrap, will only degrade into micro-plastics, or it might be where you source or how your fish, or it might be describing your takeaway coffee cups as 'green'. We can all accidentally fall victim to greenwashing, which means it is extra important to be vigilant. But how can you avoid greenwashing? 
By explaining the meaning behind your marketing, you can assure customers that your are not simply claiming green credentials. Transparency between company and consumers is key. This means effective communication. If your tuna is sustainably sourced, tell us in what way. If your coffee cups truly are 'green', then how should a customer dispose of one? By communicating the meaning behind vague terms like 'sustainable' or 'eco-friendly', you can either prove you are not greenwashing – or you might realise that you are, and do something about it. 
To show that your have met certain legal environmental standards, you can become certified, which is the only way to effectively avoid greenwashing. Without certification, though, these claims mean nothing. A company can claim their tuna is sustainably sourced because of a certain arbitrary fishing method – but this may not mean that the tuna truly is sustainable. A certification from the Marine Stewardship Council, however, proves that a company really has done the right thing and makes it very difficult for them to greenwash their way to better environmental credentials. Certifications such as the Forest Stewardship Council or the Climate Active carbon neutral certification enables standards for sustainability to be set, to allow customers to trust the words on a packet. 
Be aware of the dangers and causes of greenwashing, and you won't fall into its trap. And finally, be aware of the dangers of greenwashing. By being aware, your company is less likely to accidentally claim environmental credentials they don't have. Instead, you can improve your transparency and become certified, and actively do good for the environment. Read more about greenwashing or BioPak's sustainable seafood packaging on our blog. Article by Tallis Baker Planet Friendly Packaging acknowledges the traditional custodians of the land on which we work. Our thoughts go out to everyone affected by COVID-19. Stay safe.
